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Production pipeline to royalty statement to sponsor deal — all on WhatsApp. IP rights tracked · ASCI-compliant · creator-economy ready.
Send tomorrow's shoot schedule to 80 crew members via WhatsApp template — location, call time, scene list, safety brief. One click, every device.
Licensing agreements linked to revenue streams. Royalty statements auto-triggered on release milestones. Disputes down from 14 days to 48 hours.
Pitch deck shared via WA, sponsor follow-up auto-sequenced, MOU e-signed in-thread. Compress the average 90-day sponsor cycle to under 45.
Generic CRMs treat a production house like a consulting firm. They don't understand shoot calendars, royalty waterfalls, ASCI review cycles, OTT distribution agreements, or FCRA-gated foreign sponsorships. Wendesk's framework does.
Pre-production tasks, shoot calendars, post timelines — scattered across 4 group chats and a spreadsheet. Wendesk's production pipeline (Pitch → Greenlit → Pre-Prod → Shoot → Post → Release → Distribution → Royalties) gives every stakeholder one live view.
Distributors and OTT platforms send royalty data on their schedule, in inconsistent formats. Follow-ups via email take 14+ days. Wendesk auto-triggers royalty collection requests on contractual milestones and surfaces disputes in a reconciliation inbox.
Pitch-to-signed averages 3 months in Indian media — cold leads, manual follow-ups, no visibility into where the deal died. Wendesk's sponsor CRM tracks every pitch, sequences WA follow-ups, and flags deals idle for 7+ days for human intervention.
Which territory has been licensed, to whom, for what window, with what CGPDTM registration? No single source of truth means licensing conflicts and missed renewal windows. Wendesk's IP/Asset object surfaces expiry alerts 60 days out.
Ad content for brand clients must pass ASCI guidelines before air. Manual review emails take 48–96 hours. Wendesk's ASCI AI gate pre-screens copy in seconds and queues only flagged items for legal review — cutting campaign lag by 60%.
Most CRMs track one-time project leads. Wendesk surfaces the engagement cohort a creator, sponsor, or audience segment sits in right now — criteria, size, trend vs prior 90 days — and drives every WhatsApp broadcast, reactivation drip, and upsell campaign from that signal.
6 custom objects ship out of the box for Media & Entertainment. Add your own — Talent Roster · Location Scout · Brand Integration Brief · Music Sync License — in the admin, no code.
Title · type (film/series/event/commercial) · stage · shoot days · budget · team · release date
Copyright holder · CGPDTM registration · territory · license type · window start/end · renewal alert
Platform · period · gross revenue · % split · amount due · status (pending · received · disputed)
Brand · category · deal value · stage · FCRA flag · MOU status · advance payment · campaign window
Platform · size · demographics · engagement rate · WA opt-in · last broadcast open-rate
Counterparty · territory · media type · exclusivity · term · royalty % · CGPDTM reference · expiry alert
Consent on talent + audience data · DSR-ready · performer data residency
AI-assisted ad-copy pre-screen before client delivery or broadcast
IP registration tracking · license expiry alerts · rights conflict detection
Foreign sponsor FCRA threshold flag · I&B filing reminders · GST on creator earnings
Media & Entertainment ships with five pre-built WhatsApp flows — production call-sheet broadcast, sponsor pipeline follow-up, royalty statement collection, talent contract signature nudge, and post-release audience NPS.
One-click WhatsApp broadcast to entire crew — location, call time, scene list, safety note. Delivered in 90 seconds across 80+ devices. Read receipts tracked per crew member.
Pitch shared on WA. If no response in 48 hrs, nudge auto-fires with a 1-tap 'Interested / Not now' CTA. Deal-stage updates itself from reply — no manual CRM entry needed.
On contractual milestone (release date, quarter close), WA request goes to distributor. Dispute link, invoice generation, Razorpay payment — all in-thread. Overdue escalation after 5 days.
Contract sent via DocuSign; WhatsApp nudge fires if unsigned after 24 hrs. Talent signs on mobile — no app install, no email login. Signed doc archived to IP/Asset object.
<b>EN + HI from launch.</b> All flows ship in EN + HI. Tamil · Telugu · Bengali · Gujarati · Marathi on Pro tier — critical for regional film and OTT audiences.
Industry baselines drawn from V1 production-house cohort data and Indian M&E operator benchmarks. Your numbers will vary; these are realistic medians for a mid-size production house or creator network.
Auto-triggered collection + in-thread dispute form. Down from 14 days of email back-and-forth.
from 14 days avgWA pitch + auto follow-up sequence + in-thread MOU e-sign. Compressed from 90-day average.
from 90 days avgWhatsApp broadcast to full crew (80+ members). Read receipts tracked per device in dashboard.
from 3–4 hrs manualAI pre-screen passes clean copy instantly. Only flagged items queue for legal — campaign lag halved.
from 48–96 hr reviewOnce you grant scoped access at mcp.wendesk.com, your agent can interact with your tenant data — gated by the same 3-part permission matcher as the dashboard.
// Claude calling Wendesk via MCP — raise a royalty dispute POST https://mcp.wendesk.com/mcp Authorization: Bearer eyJ... { "jsonrpc": "2.0", "method": "tools/call", "params": { "name": "industry.media-entertainment.royalties.raiseDispute", "arguments": { "royaltyStatementId": "RS-WS2-Q1-2024", "platform": "SonyLIV", "claimedAmount": 342000, "reportedAmount": 298000, "disputeReason": "STREAM_COUNT_MISMATCH", "evidenceUrl": "s3://wd-ip/ws2-analytics-q1.pdf" } } } // 200 OK — dispute logged + WA alert sent to distributor { "disputeId": "disp_mK7pR2", "status": "OPEN", "resolutionDeadline": "2024-04-12", "waNotified": true, "audit": "via=mcp · client=claude-desktop" }
Shared IP licensing model, B2B sponsor-style sales pipeline, and creator-economy integrations for tech product companies.
Same project lifecycle CRM (pitch → delivery → invoice), retainer management, and DPDP-compliant contract workflows.
Brand licensing, merchandise royalty splits, and audience CRM for media properties that extend into retail and D2C.
Production houses, OTT creators, event companies, and ad agencies — drop your number or chat on WhatsApp. We respond in 90 minutes, in English or Hindi.