Upcoming languages
தமிழ்TamilSoonతెలుగుTeluguSoonमराठीMarathiSoonবাংলাBengaliSoon
NBFC · DSA networks · wealth advisors · lending fintechs. KYC in 4 min via DigiLocker. RBI + SEBI + PMLA compliant.
Borrower sends PAN · Aadhaar · bank statement via WA. DigiLocker eKYC validates and vaults — no branch visit, no courier.
UTM + WA referral code + DSA login — three-signal attribution prevents commission leakage across your entire DSA network.
Industry TAT baseline is 5-7 days. Wendesk's automated KYC, CIBIL pull, and approval workflow cut it to under 48 hours for personal and gold loans.
Generic CRMs don't understand CIBIL score gates, PMLA audit trails, RBI fair-practice code obligations, or DSA-commission ledger logic. Wendesk's financial services overlay ships all of this pre-wired.
Borrowers submit PAN · Aadhaar · bank statement 3-4 times across branches and digital portals. Wendesk vaults the first verified document set — subsequent loan products pull from the same vault with a single consent click.
When a lead comes in via WhatsApp, UTM, referral code, and walk-in simultaneously, most CRMs credit the last touch. Wendesk's 3-signal attribution — UTM + WA referral code + DSA login — distributes commission correctly and audits every dispute.
Manual document chase via email and phone is the bottleneck. Wendesk's WhatsApp KYC collection, automated bureau pull, and rule-based approval routing cut personal and gold loan TAT to under 48 hours on the median cohort.
A borrower who closed a home loan 12 months ago is a warm prospect for SIP or term insurance — but most NBFCs never see that signal. Wendesk's cross-sell recommender surfaces the next product based on life-stage, income, and repayment behaviour.
RBI fair-practice code, PMLA suspicious-transaction reports, SEBI suitability records, and DPDP consent logs — each stored in a different spreadsheet. Wendesk centralises all four compliance streams with export-ready reports, reducing audit prep from days to minutes.
Most lending CRMs only see the application stage. Wendesk tracks the full borrower lifecycle — from first inquiry through active repayment, cross-sell conversion, and renewal — and surfaces the cohort boundary, trend vs the prior 90-day window, and the next best action for each cohort.
8 custom objects ship out of the box for Financial Services. Add more — SIP plan · gold-loan valuation · insurance policy · co-borrower profile — from the admin, no code.
Applicant · product · amount · tenure · KYC status · CIBIL · stage (inquiry → approved → disbursed)
Phone · PAN · Aadhaar verified · bank statement · bureau history · DPDP consent · WA opt-in
Partner code · sourcing region · active leads · commission rate · payout ledger · performance tier
Loan application · account details · amount disbursed · date · gateway txn · mandate status
Borrower · EMI schedule · payment status · overdue days · NACH mandate · collections drip stage
DSA partner · loan application · agreed rate · earned amount · payout status · dispute flag
Fair-practice code · interest-rate disclosure · grievance redressal log
Suitability gate before investment product pitch · AIF · PMS · MFD record
AML transaction monitor · STR flag · 8-year audit retention mandatory
Consent at lead capture · DigiLocker eKYC · CIBIL pull audit trail · DSR-ready
Financial Services ships with five pre-built WhatsApp flows — KYC document collection, loan-status updates, EMI reminders and mandate setup, disbursement notification, and DSA partner pipeline sync.
Borrower shares PAN · Aadhaar · bank statement via WA. DigiLocker eKYC validates and vaults instantly. CIBIL pull auto-triggered on KYC success.
WA message fired at every stage transition — KYC received · credit assessed · sanctioned · disbursed · EMI due. Borrower always knows where they stand.
T-3 day EMI reminder via WA. NACH mandate setup link in the same thread. Missed EMI triggers graduated collections drip — reminder → call · legal notice at 90+ days.
DSA receives WA update every time a sourced lead advances a stage. Commission confirmed on disbursement. Dispute flag opens a WA thread directly with the ops team.
<b>EN + HI from launch.</b> All flows ship in EN + HI. Tamil · Telugu · Marathi · Bengali · Gujarati on Pro tier — critical for rural NBFC and DSA network reach.
Industry baselines from NBFC, DSA-network, and wealth-advisory tenants in the V1 codebase. Your numbers will vary by product mix and geography; these are the median across lending-heavy tenants.
WhatsApp KYC collection + automated bureau pull + rule-based approval routing. Personal and gold loans.
from 5-7 days baselineDigiLocker eKYC via WhatsApp. Borrower submits docs in the same thread — no app, no branch.
from 41% (email/branch)3-signal attribution (UTM + WA referral code + DSA login) eliminates last-touch misattribution.
from avg 18 disputes/moAI recommender surfaces investment or insurance product at T+90 post-disbursement, post 3 on-time EMIs.
from 6% (manual outreach)Once you grant scoped access at mcp.wendesk.com, your agent can interact with your tenant data — gated by the same 3-part permission matcher as the dashboard.
// Claude calling Wendesk via MCP — advance a loan application stage POST https://mcp.wendesk.com/mcp Authorization: Bearer eyJ... { "jsonrpc": "2.0", "method": "tools/call", "params": { "name": "industry.financial-services.applications.advance", "arguments": { "applicationId": "BFL-8821", "toStage": "APPROVED", "sanctionedAmount": 450000, "interestRatePct": 13.5", "notifyBorrowerViaWA": true } } } // 200 OK — stage updated + WA sanction letter sent { "applicationId": "BFL-8821", "newStage": "APPROVED", "waSent": true, "docuSignTriggered": true, "audit": "via=mcp · client=claude-desktop" }
Same KYC vault, suitability gate, and WhatsApp-native policy-servicing flows — purpose-built for IRDAI-regulated insurers and brokers.
Document collection, GST and income-tax compliance workflows, and client-lifecycle management for CA firms and legal advisors.
Home loan referral pipeline, RERA-registered project docs, and buyer-KYC flows that share the same DigiLocker integration as lending.
NBFCs, DSA network heads, wealth advisors — drop your phone or chat on WhatsApp. We respond within 90 minutes, in English or Hindi, and walk you through a loan-pipeline demo.