Buyer enquiry capture
TradeIndia enquiries become Wendesk CRM leads instantly with full buyer context.
Live
TradeIndia
Capture TradeIndia buyer enquiries as Wendesk CRM leads — WhatsApp follow-up in seconds for Indian B2B exporters. TradeIndia is India's second-largest B2B marketplace (IndiaMART peer) hosting 5M+ Indian SMB sellers across manufacturing, machinery, textiles, agro-products, chemicals, and industrial supplies. The Indian-domiciled buyer base (95%+ Indian wholesalers + overseas importers shopping Indian suppliers) makes it the natural lead-source for Indian Star/Max-Business membership sellers. Connect Wendesk to TradeIndia so every inbound buyer enquiry lands as a Wendesk CRM lead, routes to the right export-sales rep, triggers a WhatsApp Business follow-up with your quote PDF, and tracks through the deal pipeline to payment.
Free to use1.1K installsReleased 6 Jul 2026Updated 17 Jul 2026v1.0
Capabilities
What you can do with TradeIndia
Capabilities your team gets when TradeIndia is wired into Wendesk.
WhatsApp follow-up
Auto-send product brochures and quote PDFs to new buyer enquiries via WhatsApp Business.
Export pipeline
Manage export quotations and LC/TT negotiations in the Wendesk deal pipeline.
Setup
How to connect TradeIndia
Typically completes in under 5 minutes. No engineering required.
- 1
Enable TradeIndia lead-API
Raise a seller-support ticket to enable lead-API for your Star/Max-Business membership.
- 2
Get API credentials
Receive your TradeIndia API key + numeric user ID from seller-support email.
- 3
Connect in Wendesk
App Store → TradeIndia → enter your user ID and API key. (Wendesk KMS-encrypts both at rest.)
- 4
Configure lead automation
Set up auto-WhatsApp sequences for new buyer enquiries.
Plans
Available on these plans
Activate TradeIndia on any of the plans below.
StarterGrowthProEnterprise
FAQ
Frequently asked questions
Answers to the most common questions about TradeIndia on Wendesk.
What is TradeIndia and why integrate it with Wendesk?
TradeIndia is one of India's largest B2B portals with over 10 million registered users, focused on manufacturers, wholesalers, and exporters. Integrating with Wendesk means buyer inquiries land directly in your CRM pipeline.
What data is synced from TradeIndia?
Buyer name, mobile number, email, company, inquiry subject, message, city, and inquiry timestamp are pulled as CRM lead records automatically.
How quickly does a new TradeIndia inquiry appear in Wendesk?
Wendesk polls the TradeIndia Lead API at regular intervals. New inquiries typically appear in CRM within minutes of submission on TradeIndia.
Can I auto-respond to TradeIndia leads via WhatsApp?
Yes. A Wendesk workflow can detect a new TradeIndia lead and immediately send a personalised WhatsApp greeting, improving response time and inquiry-to-call conversion.
Which Wendesk plan supports TradeIndia integration?
TradeIndia integration is available on all paid Wendesk plans starting from the Base Plan.
Is TradeIndia integration useful outside of export-focused businesses?
TradeIndia is specifically strong for industrial, engineering, and export-oriented categories. For domestic B2B leads, IndiaMART integration is typically a better fit.
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